Oh, Vishnu Won't You Buy Me a BharatBenz - Craig Cole on Daimler's Newest Brand

... My friends all drive Tatas, I must make amends -- Okay, enough of that.

RoundAbout host Craig Cole reports that Daimler is launching a new truck brand that, for the time being, is exclusive to India. Called BharatBenz, it's tailor made to the needs of this developing market. But why is the company doing this? It already has four other truck lines in its portfolio. Watch to find out.